AdWords Express is a kind of Google Advertising service which helps you in designing the advertisements. Here you have to select a product, assign a budget and create an ad .Google AdWords express automatically generate the rest.
Why Google Adwords Express?
Create advertisement of your own.
Simple and takes less time.
Make your work easy and comfortable.
What you’ll master?
Creating an ad within few seconds.
Reduces the time limit.
Learn about the quality score.
Some Sample Videos:
Class:1- Understand the Concept of Online Marketing.
Class:2- Fundamentals of Search engine Marketing (SEM).
Class:3- Introduction of Google Adword express.
Class:4 - Important technical terms in Google Adword express.
Class:5 - Tutorial on Pay Per Click (PPC Marketing).
Class: 6 - Properties and workflow for PPC Ad.
Class:7 - Create an Adword account.
Class: 8 - Important setting in Adwords.
Class:9 - Understanding the Adwords account and Account access.
Class: 10 - Tour on Adword express. (Get familiar with each tab inside the Adword account)
Class: 11 - Learn about Google networks. (Google search, display, and YouTube)
Class: 12 - Understand ad appearance and Cost calculation.
Class: 13 - Tutorial on Campaign and Ad type.
Class: 14 - Learn about Campaign setup and Campaign objective.
Class: 15 - Fundamentals of Targeting (Location, Device, language)
Class: 16 - Mastering the Adword Bidding system.
Class: 17 - Lesson on Advance campaign settings.
Class: 18 - Overview of Ad extensions.
Class: 19 - How to Organize the right Ad group?
Class: 20 - Introduction of Ad express keyword strategy.
Class:21 - Importance of Text Content.
Class:22 - Basics of Ad copy and Ad text.
Class:23 - Tutorial on Adword diagnosis Tool and Dynamic Keyword Insertion (DKI)
Class:24 - Understand the Search Query Report and Ad policy.
Class:25 - Learn about the Landing page and types of Landing pages, Adword landing policy.
Class: 26 - Importance of A/B testing.
Class:27 - Introduction of Conversion tracking.
Class: 28 - What is the Campaign objectives and types of Conversion.
Class: 29 - How to setup Conversion tracking?
Class: 30 - Learn about the Google ad Attribution model.
Class:31- An overview of Google analytics.
Class:32- Configure the Tag Manager.
Class:33- Introduction of Display networking.
Class:34 - Tutorial on Targeting tools.
Class:35 - Training on Dynamic Search Ad.
Class:36 - Understanding the Shopping Ad.
Class:37 - Fundamentals of Remarking Campaign.
Class: 38 - How to Optimize the Remarketing Campaign?
Class: 39 - Learn about Video Ads.
Class: 40 - Advance Adword express.
Class: 41 - How to set an Advance Ad express?
Class: 42 - Important Managing settings.
Class: 43 - Understanding the Bussiness information (Google AdWords Express)
Class: 44 - Training on Ad Headline and Text.
Class: 45 - Training on search phrases and Ad audience.
Class: 46 - Advance tutorial on Budget and Ad cost.
Class: 47 - How to Measure and Optimize the Results.
Class: 48 - Presentation about Call reporting.
Class: 49 - Tutorial on MMC (My Client Center)
Class:50 - Setting up the manager account?
Class:51 - Tutorial on linking and unlinking to an AdWords account.
Class:52 - How to Manage the right account structure?
Class:53 - How to invite users and access levels?
Class:54 - How to Create an optional login AdWords account for the safer side?
Class:55 - Important Campaign tips in Ad express.
Class:56 - Learn about the Automate rule.
Class:57 - Major difference between AdWords and AdWords Express.
Class: 58 -How to utilize Ad express in a more effective way?
Class: 59 - Job orientation and CV preparation.
Class: 60 - Lesson on Interview Questions
Schedule Your Classes
The duration of the Course is 2 Months (60 days)
Weekdays - Monday to Saturday.
Weekend classes - Saturday and Sunday.
Class Consist of both Theory and Practical session.
Materials will be provided.
Assignments will be given at regular intervals.
Please note that the Training Structure may vary for each and every student.
Have a Question?
Please send us any questions you may have. We would love to answer it.